By Brandon Curl, Copywriter
Would it really be Valentine’s Day without a love story?
This year, GSD&M is helping Southwest share its heart with the city of Atlanta with a campaign that features the new heart logo in TV, print and more.
Atlanta is a city that Southwest has had its eye on for a while. Now thanks to the completion of the AirTran merger, we’re ready to show Atlanta what Southwest is all about.
In a word—heart.
By Duff Stewart, President and CEO, GSD&M
At the heart of one of the world’s most admired companies is a man we’ve admired and had the privilege to work with for many years. Herb Kelleher is a Texas cowboy by way of New Jersey and someone you wish you could spend a few minutes with every day. He’s a business visionary, a tenacious competitor and a commanding general in the fight to democratize the skies.
GSD&M Founders and Southwest’s Colleen and Herb
Steve Gurasich, Colleen Barrett, Tim McClure, Judy Trabulsi, Herb Kelleher, Roy Spence