Immediately following the Super Bowl commercial, we launched an ’80s giveaway on Twitter and Instagram where fans could win all the nostalgic ’80s things RadioShack no longer needed—a Michael Jackson jacket, a Pac-Man videogame table, even a 1984 Porsche. Not only did we dominate the Super Bowl conversation, this giveaway made RadioShack one of the most talked about brands for days following the game.

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