AUSTIN, Texas — November 19, 2012 — GSD&M is pleased to announce the promotion of Jenn Kennedy to Senior Business Affairs Manager.
Kennedy joined GSD&M in 2011 and in her time at the agency, she has lent her digital business affairs expertise to the U.S. Air Force, Jarritos, Ace Hardware and Lennox digital teams.
Prior to GSD&M, she spent five years at Saatchi & Saatchi LA, where she worked on brands like Pur Water Filter, Toyota and the Square Enix Final Fantasy XIII video game. Specifically, she was an instrumental part of the re-launch of the Toyota Owners website as well as drove the exclusive partnership between Toyota and NBC for the Toyota Sunday Night Football Halftime Show campaign. Kennedy also helped organize the partnership between Toyota and Yahoo! to produce a Fantasy Football effort. On top of her day-to-day duties, she also assisted with various agency and community pro bono efforts like the Surfrider Foundation.
“Jenn has brought a better understanding of patent infringement, terms and conditions, and a host of elements within evolving technology to the agency’s work,” said Jo Ella Mathis, VP of business affairs at GSD&M. “We look forward to the contributions she will continue to bring to the agency’s business affairs group.”
GSD&M is an advertising agency headquartered in Austin, Texas. With a restless culture and purpose as a guiding force, GSD&M builds brands with an integrated creative and media approach. GSD&M is part of Omnicom Group, Inc. (NYSE:OMC). For more information go to GSDM.com.