GSD&M took home 4 Gold and 2 Silver National ADDY Awards this year for our work on Barbasol, U.S. Airforce and Jarritos.
Barbasol “Press Kit” – Sales Promotion
Barbasol “The Field Guide to Manhood” – Collateral-Book Design
U.S. Airforce “Collaboratory” – Digital Advertising-Micro Sites
Jarritos “Double Straw” – Digital Advertising-Video
Barbasol “Shave Like A Man – Oregon Trail, War Hero, Baseball” – TV Series
Jarritos “Jarritos.com” – Websites-Consumer
ABOUT THE ADDYS
The American Advertising Awards, formerly the ADDYs, is the advertising industry’s largest and most representative competition, attracting over 40,000 entries every year in local AAF Club (Ad Club) competitions. The mission of the American Advertising Awards competition is to recognize and reward the creative spirit of excellence in the art of advertising.
Conducted annually by the American Advertising Federation (AAF), the local Ad Club phase is the first of a three-tier, national competition. Concurrently, all across the country, local entrants vie to win ADDY Awards – recognition as the very best in their markets. At the second tier, local ADDY winners compete against winners from other local clubs in one of 15 district competitions. District ADDY winners are then forwarded to the third tier, the national stage of the American Advertising Awards. Entry in your local Ad Club competition is the first step toward winning a national ADDY.